LONDON — Tinder has teamed up with Britain’s National Health Service to make it easier for people to become organ donors
For the next two weeks, users who swipe right could end up matching specially created profiles that will direct them to a link to sign up to the NHS Organ Donor Register.
Three well-known British personalities, Made in Chelsea‘s Jamie Laing, Olympic gold medalist Jade Jones and Emmerdale actor Gemma Oaten, have signed up for the campaign, creating profiles that will match with anyone who swipes right on them
Once the person swipes right, they’ll be sent a message with a link to sign up and become a donor Read more…
Source: Mashable Social Media