LOS ANGELES — If you watch any televised live event or competition show, you’ll often see tweets such as, “Someone needs to GIF that moment” or “I need a GIF of X doing X stat.”
The GIFs, found in #TheVoice folder in the app’s Explore panel, can then quickly be shared on iMessage, WhatsApp, Twitter, Messenger, Snapchat and email.
“Fans of The Voice love to talk about and share their favorite moments from the show. The ability to make those great GIF-able moments easier to share makes this a perfect fit for The Voice fan base,” Jared Goldsmith, NBC’s vice-president of digital marketing, told Mashable. Read more…
Source: Mashable Social Media