Project Lightning: Twitter's secret plan to bring live events to its platform


Twitter-lightning

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Twitter may be stepping up its live events coverage, after all.

The company is planning to release a new feature, called Project Lightning, later this year. The photo-centric tool will allow users to browse tweets based on live events. Company executives, including outgoing CEO Dick Costolo, outlined their vision for the new Twitter experience in a recent interview with Buzzfeed.

Project Lightning will be curated around live events, almost like Twitter’s version of Snapchat Stories. They can include everything from major sporting events and music festivals to breaking news, such as the #BlackLivesMatter protests. In Twitter’s app, these events will live in a new menu where users can browse as many as seven to 10 curated events a day, according to Buzzfeed. Read more…

More about Twitter, Social Media, Jack Dorsey, Tech, and Dick Costolo


Source: Mashable Social Media

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