As Facebook takes aim at YouTube with a growing video platform, the social network is giving advertisers and publishers more say in who sees their videos.
The company said Tuesday that video creators will now be able to restrict their audience by age and gender, in addition to the location and language options it already offered
It’s also rolling out a new “secret” mode, which makes videos playable only to those with a direct link, much like YouTube’s “unlisted” function. Video publishers can now opt to turn off third-party embedding, or house videos only under a “videos” tab separate from the News Feed. Read more…
Source: Mashable Social Media