5 ways Facebook is going all out to win over India


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Facebook is going all out on India. That makes sense. With Mark Zuckerberg looking ahead at saturation in mature markets like Europe and North America, and with his social network locked out of China, he’s pushing forward a lot of things to ensure that Facebook gains plenty of growth from India.

130 million Indian people now use Facebook actively. But Facebook wants a lot more. It wants “the next billion people,” as the company has called them, who’ll use Facebook and all its sister apps, like Facebook Messenger, WhatsApp, and Instagram.

Asia as a whole is vital to Facebook’s future. The site hit 496 million monthly active users in Asia-Pacific at the last count. Soon, the region will have more active Facebook users than Europe, the US, and Canada combined. Read more…

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Source: Mashable Social Media

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